What Is Video Animation?
Video animation refers to the process of creating moving images through a series of still frames or pictures. It involves the manipulation of visual elements to create the illusion of motion.
There are several types of video animation from 2D animation and 3D animation to motion graphics, stop motion animation, and more.
What Is The Difference Between 2D Animation And 3D Animation?
Generally, 2D animation, also known as two-dimensional animation, is a flatter, simpler style. Images are usually drawn on a traditional x- and y-axis limiting the amount of movement. For 3D, or three-dimensional imagery with greater depth, images come to life within a digital environment. At CK and CO, we use a motion designer application called Cinema 4D. It has a realistic physics engine to mimic gravity, real-world lighting, wind, and more in real-time. Trust us, it is very cool! And, it seamlessly integrates with Adobe After Effects to create animations that go beyond what either program is capable of doing on its own making your animated corporate video production truly one of a kind.
We think it’s important to develop fresh and highly visual content for our clients, so graphics and special effects are key. Some of the most common uses are logo animation, titles, and subtitles. Statistics and figures can be complex and, let’s face it, boring. To spice them up and make them more visually exciting, we use interesting “reveals” and beautiful sequences. Our animation video production team can help you brainstorm ideas and concepts to bring a boring topic to life and engage your target audience.
Infographics have been around for a long time in print because they are a clever way to tell your story quickly and clearly. When used in video, they come to life with movement and can be combined with other graphics to capture the attention of your audience. You can watch a bar graph grow. Show the history of your organization with a visual timeline. Use kinetic typography to present data. The possibilities with infographics are virtually endless. If you have an idea for your business, we can help you bring it to life.
What Is Motion Graphics?
Motion graphics combines graphic design elements with animation to create visually appealing and informative content. Motion graphics are often used in title sequences, advertisements, and explainer videos.
What Is Whiteboard Animation?
Whiteboard or animated explainer videos are videos that present another way to condense information, educate a customer about a product or service, or present problems and solutions. This is the perfect place to start using visual communication internally or to help you reach your marketing goals. The style of these can range from simple drawings to detailed illustrations. No clip art or generic images, we design and draw each image so you have a unique video. And of course, we add a lot of fun and entertainment. Whiteboard videos are effective tools for engaging your audience and conveying the necessary information at the same time.
At CK and CO, our expert team of motion graphics designers can work with you to discover opportunities to add a little flair to your video. Let us think with you about how motion graphics can help grab your viewers’ attention.
Need to add some sizzle to your video? Explain a complicated process? Promote the spirit of your brand? Our motion graphics and animation services can do all that and more.
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So what are you waiting for? It’s time to connect so we can start thinking about your next project.